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Concept Listener

This product describes and measures...

  • concepts of all types
    • main content
    • positivity and negativity
    • time orientation
    • role

  • The main concept clusters
  • A summary of these concepts
  • Concept trends over time and emerging concepts

Applications include ...

  • compliance
    • monitor email text into, out of or within the organisation
    • chat text

  • brand tracking
    • monitor messages in web text

The outputs are ...

  • report flow
  • the main concept clusters
  • tables, charts
  • 10-12 page report, produced on a regular basis
  • automatic reports based on determined parameters

Benefits

Clients are able to track the organisation's text flow and determine what are the main messages and themes in that flow. It is thus possible to pick up emerging danger signals concerned with problems such as malpractice or non-compliance. Clients can also track brand image in a variety of text flows and make correlations between the messages in these flows.

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